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FOR IMMEDIATE RELEASE - 08.18.11

Contacts:

Christina Scripps, Discovery Education
240-662-6502
christina_scripps@discovery.com

Gail Dundas, Intel Corporation
503- 264-2154
gail.dundas@intel.com


DISCOVERY EDUCATION AND INTEL ENCOURAGE STUDENTS TO EXPLORE THEIR CURIOSITY THROUGH NEW ONLINE RESOURCES

-- Curiosity in the Classroom Engages Students with Cross-Curricular Lessons --

-- “Catch Me Being Curious” National Sweepstakes Offers One Family the Vacation of a Lifetime --

Silver Spring, Md. and Santa Clara, Calif. (Aug. 18, 2011) – Discovery Education and Intel Corporation today launched Curiosity in the Classroom, a partnership designed to satisfy students` curiosity and extend learning concepts found in Discovery Channel’s groundbreaking television series CURIOSITY. Examining a variety of topics, CURIOSITY seeks to answer some of life’s greatest questions.

CuriosityintheClassroom.com, an interactive, science-based educational tool, brings concepts from the CURIOSITY series to life with cutting-edge curriculum examining such topics as artificial intelligence, communications, computers, nanotechnology and robotics. The site provides in-class and at-home resources to encourage insightful conversation between educators, students and families.

Additional resources provided by Curiosity in the Classroom include free lesson plans and videos aligned to national education standards for students in grades 6-12; inspiring career videos and stimulating quizzes to spark students’ interest in science, technology, engineering and math; webinar series exploring some of life’s most captivating questions; and family discussion guides that correspond to the compelling questions examined in the CURIOSITY series.

“The most pressing issues in society today will be solved by curious youth who think critically and have a strong foundation in math and science,” said Shelly Esque, vice president of Intel’s Corporate Affairs Group. “That is why Intel invests $100 million per year in education programs and has partnered with Discovery Education in this effort to encourage students to explore life’s greatest questions and seek answers.”

“Discovery Channel was founded on the idea that television can do more than entertain, it can educate, inspire and help people satisfy their natural curiosity,” said John Hendricks, founder and chairman, Discovery Communications. “Through the Curiosity initiative we hope to spark that sense of wonder in classrooms across the country, to engage students` desire to answer life’s greatest questions, to raise our collective IQ and to explore our world.”

The partnership also features “Catch Me Being Curious,” a national sweepstakes awarding one family a dream vacation of exploration and discovery. One grand prize winner will receive a family vacation to experience Space Camp in Huntsville, Ala., or sightsee in Washington, D.C., the Grand Canyon National Park or Yellowstone National Park. Twenty second place winners will receive a Discovery Education prize pack. To enter the sweepstakes, visit CuriosityintheClassroom.com.

About Discovery Education
Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) revolutionized television with Discovery Channel and is now transforming classrooms through Discovery Education. Powered by the number one nonfiction media company in the world, Discovery Education combines scientifically proven, standards-based digital media and a dynamic user community in order to empower teachers to improve student achievement. Already, more than half of all U.S. schools access Discovery Education digital services. Explore the future of education at www.discoveryeducation.com.

About Intel
Intel (NASDAQ: INTC) is a world leader in computing innovation. The company designs and builds the essential technologies that serve as the foundation for the world’s computing devices. Additional information about Intel is available at newsroom.intel.com and blogs.intel.com.

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