Over the past four years, our partnership with the Dollar General Literacy Foundation has centered on one mission: equipping educators and out-of-school-time professionals with the tools they need to close the literacy gap. Together, we’ve worked to make literacy instruction more accessible, engaging, and effective one creative step at a time.
We began with bite-sized Microlearning Modules: quick, 6–8-minute trainings paired with ready-to-use activities that educators could implement immediately. These modules offered practical strategies without overwhelming busy schedules. Next came animated Explainer Videos, designed to introduce the five foundational literacy skills in a way that was clear, visual, and fun.
By Year 3, we wanted to capture the magic of real classrooms. Our Masterclass video showcased the subtle but powerful techniques master teachers use every day—gestures, tone of voice, and hands-on manipulatives that transform lessons into experiences. Seeing these strategies in action brought theory to life.
Now, in Year 4, we’re expanding on the current student-facing content. Why? Because educators told us they needed more tools for direct instruction—and the data backs it up. These new resources will help teachers engage learners more deeply, reinforcing literacy skills in ways that feel interactive and meaningful.
