Sew What? Levi’s® Wants You To Wear Longer and Make it Yours

Levi’s® Wear Longer Project

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Fast fashion might be trending, but Levi’s® is stitching a new vibe, one where creativity leads and your clothes tell your story. Enter the Wear Longer Project, a fresh program designed to help Gen Z take fashion into their own hands (literally).

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Here’s the deal: thrifting is cool, but knowing how to fix a tear or sew on a button? That’s next level. Levi’s® research shows that while young people love repurposing clothes, 41% don’t have basic repair skills. That’s a gap worth closing, and Levi’s® is stepping up with free resources and hands-on learning lessons to teach students how to repair, refresh, and reimagine your clothes.

Think about it: your favorite jeans deserve a comeback, not the trash bin. With simple skills like patching a hole or tailoring a hem, you can keep your go-to pieces looking fresh and make them totally yours. This isn’t just about fixing clothes; it’s about flexing your creativity and owning your style. Why settle for off-the-rack when you can make it custom?

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The Wear Longer Project is all about giving you the tools to turn “oops” into “OMG.” Rip in your jeans? That’s a chance to add a bold patch. Missing button? Swap it for something that screams personality. These small moves make a big statement: your clothes aren’t disposable, they’re a canvas.

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And the best part? It’s easy to start. Levi’s® and Discovery Education are bringing these skills straight to classrooms nationwide, so students can get hands on learning techniques that make fashion last longer and look cooler. Because when you know how to DIY, you’re not just following trends, you’re creating them.

Hands-On Learning Classroom Activity: Repair & Reimagine Station

Activity Overview

Try a “Repair & Reimagine Station”

Invite students to bring in an item of existing clothing that needs a small fix — a missing button, a loose hem, or a tiny tear. Set up simple stations around the room (button sewing, patch design, hemming basics) using the Wear Longer Project guides for both educators and students. Students rotate through stations, learn a skill, and apply it immediately to their own item or a practice swatch.

How It Works:

  • Students move through repair-focused stations
  • Each station teaches one practical skill
  • Students apply learning right away to clothing or practice materials

This quick, hands-on routine helps students:

  • Build confidence with basic repair techniques
  • Practice creativity by customizing patches or embellishments
  • Connect environmental concepts to real-life choices
  • See immediate results from their learning

Extend the Learning: Cross‑Curricular Connections

Looking to extend the Wear Longer Project beyond hands‑on repair? Explore quick, subject‑aligned ideas—like testing thread strength in science, creating button mosaics in art, calculating repair savings in math, comparing global mending traditions in social studies, or analyzing textile waste in environmental science. Even after‑school clubs can join in with a simple “Button Repair Station.”Discover more cross‑curricular ideas ›

Why This Activity Works

It’s a low-lift way for educators to turn the Wear Longer Project into an engaging, skill-building classroom experience that blends creativity and student voice.

So grab your needle and thread, because the Wear Longer Project isn’t just about clothes, it’s about confidence, creativity, and making your style unforgettable. Ready to repair, refresh, and reimagine your clothes?

Ready to empower students with real‑world skills in class or club?

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Levi’s®

The Levi’s® brand epitomizes classic American style and effortless cool. Since their invention by Levi Strauss & Co. in 1873, Levi’s® jeans have become one of the most recognizable garments of clothing in the world — capturing the imagination and loyalty of people for generations. Today, the Levi’s® brand portfolio continues to evolve through a relentless pioneering and innovative spirit that is unparalleled in the apparel industry. Our range of leading denim and accessories are available in more than 120 countries, allowing individuals around the world to express their personal style. For more information about the Levi’s® brand, its products and stores, please visit levi.com.

About Discovery Education

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Discovery Education Is an Online Learning Platform That Offers Award-Winning Digital Content & Professional Development for Educators.
Learn More Today!

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